Mar
11
Are you using social media in your business?
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Here’s a chart that shows some interesting statistics on business use of social media:
How Are Companies Leveraging Social Media?
Mar
11
Article on eBooks
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With the iPad coming, there’ll be lots of articles on eBooks. Here’s one from NYT:
Math of Publishing Meets the E-Book
It’s interesting but wrong. The prices of eBooks will do down to zero. Why? Because the price of a good always moves towards the marginal cost, or the cost to reproduce a product. Since eBooks are digital, the cost of making a copy is essentially zero, which will drive down the price.
Mar
2
A Facebook payment platform?
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Is Facebook going to create it’s own currency? Maybe.
The interesting question lies in the intersection of the payment system with the popular games on Facebook. Need materials for Farmville? Put in your credit card number and get virtual credits. With the surprising success of the Facebook games, incorporating real money for virtual seems like a winner.
Link:
Is Facebook secretly planning an internet-wide payment platform?
Mar
2
Facebook users and broadcast media
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This is pretty interesting.
Facebook users send more traffic to news sites than Google. Further, the sites they visit are mostly broadcast media. Google sends most of it’s traffic to print media.
What does this mean? I think it is starting to describe the usage of Facebook. Facebook (at least in this instance) is being used as a recommendation engine for news. Why don’t people recommend print stories? They do, but most people can’t stand to read long stories when a video is present. Why read when you can watch?
The real value lies in which companies can incorporate this into a marketing strategy.
Link: Facebook Users Prefer Broadcast Media
Mar
2
Innovation from Twitter
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I believe that open APIs are the foundation for the next generation of web services. We’ll see great innovations from clever programmer who understand how to manipulate the APIs, create new things, and handle enormous amounts of data.
Link: Enabling A Rush of Innovation
Mar
2
Social media being used by small business
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Link: How Small Business Is Using Social Media [STATS]
According to stats from the University of Maryland’s Business School, small businesses are using social media sites twice as much as last year. That’s quite an increase.
Even with this increase , or maybe because it, I see many of them using social media incorrectly. The bulk of the usage I’ve witnessed falls into 2 categories – they create a business page that’s rarely updated, or they spam everyone on their list. It seems the old model of interruption advertising stills has a hold of their head.
Remember, social media is about community, connecting with your base, and creating value. Don’t spam your followers with your latest daily specials or deals.
Social media is a new tool for business. Make sure you interact and engage your fans. You’ll see huge returns.
Oct
1
Tablets to change media industry
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Well, someone needs to change the media industry. I guess Jobs is as just as good as anyone.
Apple Tablet To Redefine Newspapers, Textbooks and Magazines
Oct
1
Cisco and video
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I like the video play by Cisco. It’s smart.
Cisco Buys Norwegian Firm for $3 Billion
This has implications for video conferencing (obviously) and the tech guys will love adding video to their IT infrastructure. But, I don’t think that’s why it’s important.
This strategy by Cisco is going to be the single most disruptive factor that the travel industry has seen. Ever.
Oct
1
Apple and GOOG heading for a collision
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I don’t when it’s going to happen, but Apple and Google are heading for a collision in the phone market.
Apparently, Apple’s acquired a company that produces a maps API. Interesting.
Apple purchased Placebase in July to replace Google Maps?
Oct
1
GetJar helps app downloads
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Reading about GetJar this morning.
Facebook Users Download 1 Million Mobile Apps A Week—With The Help Of GetJar
I haven’t used this service, but it seems like a great idea. Reminders about useful apps and related information is a great way for consumers to discover new information. As I navigate through my day, I find it very hard to keep up with the latest changes and modifications to the sites I visit. A gentle reminder alerting new to new things would be welcome.
