Sep
15
TC50 presentation of HealthyWage
Filed Under innovation, strategy, technology
HealthyWage.com is presenting at Techcrunch50.
TC50: HealthyWage Pays You To Get In Better Shape
The problem of health is huge. It’s an ambitious market to attack. With all the cures, pill, and diets, one thing is clear. The acutal task of getting healthy is very complicated. Incentives are a good start, but I’m not sure that financial incentives are the cure-all that will launch this service into success.
The idea of selling data to manufacturers is going to be an issue.
The big play for the company is to go after the big corporations and have them implement the HealthyWage program with their own employees. The corportations have an incentive in lower insurance premiums and health care payouts and the employees have an incentive (they get to keep their job. )
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